About me
I'm an industrial designer with a strong focus on CMF (Color, Material & Finish), dedicated to creating products that seamlessly combine function, aesthetics, and emotional impact.
I hold a Master’s degree in CMF Design: Sensorial Surface Design from Politecnico di Milano, Italy, and a Bachelor's degree in Industrial Design from Shenkar College of Engineering, Design and Art in Tel Aviv, Israel.
​
I believe that great design starts with observation – gathering inspiration from the world around us, both the good and the challenging, and using that insight strategically in my work. Every detail matters, whether it’s the texture you feel when interacting with a product, how colors harmonize with their environment, or the materials chosen to tell a brand’s story.
​
With hands-on experience leading projects from concept to production, I collaborate closely with engineers, marketing teams, and suppliers to ensure each design is not only feasible but also meaningful. My work revolves around balancing aesthetics with functionality, considering both the user's needs and the technical possibilities.
​
I am passionate about designing products that people can connect too. functional, beautiful, and made to last.